Every year on 22nd of April the whole world is celebrating the Earth Day, which marks the anniversary of the birth of the modern environmental movement in 1970. This day all the people around the world are united to remind once more that we need a shift to a more sustainable lifestyle that works for both people and the planet. We all need to start living in harmony with nature and the Earth!

The Foundation for the Preservation of Wildlife and Cultural Assets (FPWC) with its partner VivaMTS initiated a one-month-long campaign in response to the Earth day, during which everyone can support FPWC’s tree planting initiative by sending SMS and donating to plant a tree.

The formula is simple – 1SMS = 1Tree = 500AMD. By sending SMS to 7733 number, you support FPWC to plant one tree in Armenia. Want to plant more? Send more messages!

The FPWC is implementing a community-based reforestation project introducing new technology for Armenia that allows the cultivation of the tree species that are hard or impossible to grow through the bare root method commonly used in Armenia. Along with the reforestation as an action towards climate change, forests and trees support food security and nutrition for wildlife, thus the actions taken will help to resolve the human-wildlife conflict, providing the wildlife a proper source for nutrition.

During last 5 years over 350.000 trees were planted by FPWC. In 2020 more than 6000 trees were planted in Vayots Dzor and Ararat regions in memoriam fallen soldiers. Wild fruit tree species, such as wild almonds, wild pears, and oleaster were planted in Urtsadzor and Mozrov settlements, and Leopard’s Canyon. Trees are grown with the special technique called Target Plant Concept, which allows adjusting the tree species to the area where they will be planted, thus ensuring unprecedented survival rates.

If you want to use other way to donate to FPWC’s conservation projects, follow the link:

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